Viagra: The Little Blue Pill That Changed the World — Season 1, Episode 3: The Hard Truth
Documentary • 48 min • 1 season, 3 episodes • ★ 6.5/10
Episode synopsis
In 1998, Viagra was released to a wave of hysteria, headlines and huge sales. But now, the carefully crafted marketing message is out of the team's hands.
About Viagra: The Little Blue Pill That Changed the World
Discovered by accident, developed against all odds, marketed like no drug in history and unleashed into a tidal wave of controversy, Viagra rewrote the playbook of big pharma and changed sex forever.