The '80s Greatest — Season 1, Episode 6: I Want It All
Documentary • 44 min • 1 season, 10 episodes • ★ 7.7/10
Episode synopsis
In the early 1980s America emerges from a recession and goes straight into an era of conspicuous consumption. Widely available credit cards spark a spending frenzy and competing brands battle to make a sale. Sex, and controversy, enter the advertiser's toolkit - but one iconic brand is almost brought to its knees when it takes rebranding too far.
About The '80s Greatest
A challenging and stimulating view of one of history's most enigmatic periods, shining a light on the people and events that shaped the decade while illuminating the trends that helped design our future.