Inside the Superbrands — Season 1, Episode 4: McCain
Documentary • 47 min • 1 season, 8 episodes
Episode synopsis
What makes McCain's chips so famously crispy on the outside and fluffy on the inside?
About Inside the Superbrands
Helen Skelton uncovers the inside secrets of some of Britain's most popular brands and explores the lengths they go to keep their rivals at bay and win over shoppers.